Every few months, for the last few years, Internet bloggers have rumored that Apple’s MobileMe Internet service is just moments from becoming free. Recently the rumors have kicked up to explain the massive data center Apple recently finished building in North Carolina. Then there was “evidence” discovered in some of the iOS 4.2 framework files. Still, if you buy a new Mac, or a new iOS device and want “syncing for the rest of us,” you need to sign up, and pay, for MobileMe.
MobileMe is (according to Apple), “a service that pushes email, contacts, and calendar events over the air to all your devices.” Basically keeping your “iPhone, iPad, Mac, and PC…in perfect sync,” wirelessly. Preceded by .Mac, MobileMe was released in the summer of 2008. Since it’s introduction, MobileMe has retailed for $99US (per year) for individual users and $150US (per year) for a 5-member-family pack. While I find the price reasonable (especially when divided monthly) and have dedicated several tutorials to maximizing the service, it would still be nice to get MobileMe (or a majority of it’s features) for free.
So, is MobileMe becoming free for the masses? I think it might be, soon, and here’s why:
Loyal Apple fans likely noticed that the mother ship slightly modified their public website a few weeks ago. The tweaks were minor, but fun, bringing us a slightly darker navigation bar and some flashy sprites under the “Mac” landing. Apple made the modifications using HTML5, a new Internet standard that they’ve been backing for sometime. While the modifications were simple and welcome, most people didn’t perk up and take notice too much, myself included. That was until today.
While helping a new Windows-to-Mac convert, I was explaining the benefit of MobileMe, particularly in light of their new Verizon iPhone purchase. “It’s a great way to keep all of your information synchronized and backed up,” I said before jumping online to load up additional reading for the switcher. Instead of just typing the URL to Apple’s MobileMe page (which I know based on their site map/setup), I chose to navigate through Apple’s website instead. In the past, I’d log onto Apple.com, click “Mac” in the navigation bar and then click “Applications” in their product-slider. A little box icon of MobileMe sat, in that section, just after the respective iLife and iWork icons.

But, guess what was missing now? MobileMe. I continued exploring, assuming that it had been moved. I checked “Mac,” “Accessories,” even “Server.” Nothing. Not even a self-promoting banner on the page, like the one that had lived there for-eve-er.
Anxious, I typed in the URL that I had initially skipped: http://www.apple.com/mobileme
BAM. Finally, some info on the service popped up. But, a bit hard to find, don’t you think? Imagine being a new user, someone unfamiliar with Apple’s site, or perhaps not even sure what the “internet service” they heard about was called. Apple certainly isn’t advertising MobileMe in television commercials.
My last stop was Apple’s Online Store: again, there was nothing on the landing page. In fact, there wasn’t a single mention of the service ANYWHERE on the main-store-page. I had to dig to find it buried in “Mac Accessories,” twelve products deep.
It’s particularly odd that Apple adjusted their product matrix just before and during the launch of the Verizon iPhone. MobileMe is such a natural compliment to the iPhone/iPad/Mac that it seems unusual to hide it from millions of potentially new customers.
Unless, of course, you were just about to announce that it’s FREE…another reason for Mac & iOS users to taunt the others.
What do you think?
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Thanks for the Question!
Before I begin, I think some clarification would help: to start, iWeb is a part of Apple’s iLife application suite. iLife comes FREE on all new Macs and is available for other users for $79 US (or $99 US for a family pack). iWeb, along with the rest of the suite, is not available to trial. You either own it, or you don’t. I assume that you already have it pre-installed since you are asking. You can verify this by checking in your dock (where the iWeb shortcut may live) or checking your applications folder for the actual application. See it?
When you launch iWeb for the first time (or set up your Mac for the first time), you are prompted to sign up for a trial of Apple’s “MobileMe” service (you can also sign up ANYTIME through the MobileMe pane in your System Preferences). The service offers a number of benefits, many of which have been covered elsewhere on this blog. Check out the Tutorial Vault for more.
New users (those who haven’t had MobileMe before) can sign up for 60 days, free. After that, a $99 US (per year) fee will be charged to your credit card, annually, unless or until you cancel.
iWeb users have a distinct advantage when using MobileMe because the service offers easy, integrated online storage for your website. After you’ve designed your site, or after you make changes to it, your site can be updated and viewable to the masses with just “one-click.” It’s super-easy (other software requires exporting, uploading, FTP setup, sometimes other FTP software, etc.).
With that being said, iWeb is still independent of MobileMe and it’s auxiliary services. It is an application that is designed to help you build beautiful, interesting websites with drag-and-drop simplicity —- even if you choose not to use Apple’s MobileMe services.
If you were taking advantage of the MobileMe’s trial, and publishing your website to Apple’s host servers, your site would become inactive and disappear if you chose not to renew the membership. The creation files would remain in iWeb and could be republished to MobileMe or to another host.
It’s also important to point out that iWeb doesn’t require that you use MobileMe’s hosting services. Once you create a site in iWeb, under the Site Publishing Settings, you’ll see three options to getting your website online:
-publishing to MobileMe:
-publishing to another host (via the built-in FTP):
-exporting to a local folder
So there you go. If you’d rather use a host different than MobileMe, you can. And still retain “one-click publishing.”
While I personally think the MobileMe service is well worth the price, and it’s integrated service will make your life that much easier, they aren’t required or necessary. You can still take advantage of all of Apple’s incredible iLife apps.
I hope that helps!
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